Privacy & Cookies

We protect your privacy as fiercely as we protect our ingredients.

Just as we're careful about what goes into every jar we make, we're careful about what we do with the information you share with us. This page explains, plainly, what we collect, why, and what rights you have over it. If anything here is unclear, email us at info@petalby.com and we'll explain it properly — a policy that isn't understandable isn't really a policy.

Who We Are

Petalby is a small, independent brand based in the United Kingdom. For the purposes of data protection law, Petalby is the "data controller" of the personal information described below.

What Data We Collect

Information you give us directly:

• Name, email address, delivery address, and phone number when you place an order or contact us
• Payment details, handled securely by our payment processor (Stripe) — we do not store your full card details ourselves
• Any information you include in messages sent through our contact form or newsletter sign-up

Information collected automatically:

• Basic browsing data (pages visited, time on site, general location by region) via standard analytics
• Cookie data, as detailed below

Why We Use It

• To process and deliver your order
• To respond to enquiries and provide customer care
• To send you our newsletter, if you've opted in — and only until you opt out
• To understand, in general terms, how our website is used, so we can improve it
• To meet our legal obligations (for example, accounting and tax records)

We do not sell your data. We do not share it with third parties for their own marketing purposes.

Cookies

Our website uses a small number of cookies:

Essential cookies — required for the site and checkout to function (for example, remembering what's in your basket). These cannot be switched off.

Analytics cookies — help us understand how the site is used, in aggregate and anonymised form.

You can control or delete cookies at any time through your browser settings. Blocking essential cookies may affect your ability to use the checkout.

How Long We Keep It

We keep order and account information for as long as necessary to fulfil legal, accounting, and tax obligations — typically up to seven years for financial records. Newsletter contact details are kept until you unsubscribe. Enquiry correspondence is retained only as long as reasonably needed to resolve and follow up on your query.

Your Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Ask us to correct inaccurate data
• Ask us to delete your data, where we're not legally required to keep it
• Object to or restrict certain uses of your data
• Withdraw consent for marketing communications at any time

To exercise any of these rights, contact us at info@petalby.com. We'll respond within one month, as required by law.

Changes to This Policy

If this policy changes materially, we'll update this page and note the date below. We won't quietly change how we handle your data without telling you.

Last updated: 4 August 2026